BREAKING: Donald Trump has set his sights on CBS Mornings co-host Gayle King, declaring her career in jeopardy amid alarming ratings declines. This urgent development comes just days after Trump celebrated the departure of late-night host Stephen Colbert, claiming he had insider knowledge that Jimmy Kimmel and Jimmy Fallon would follow suit.
In a recent post on his social media, Trump blasted King, stating, “Gayle King’s career is over. She should have stayed with her belief in TRUMP. She never had the courage to do so. No talent, no ratings, no strength!!!” His remarks are in response to a New York Post article suggesting King could be facing job termination due to falling viewership and concerns about the show’s “woke” content.
CBS Mornings has been struggling, drawing only 1.8 million viewers last month, significantly trailing behind Good Morning America with 2.625 million and Today at 2.297 million. Internal sources report that the audience is dissatisfied with “progressive and provocative bookings” and desires more “optimism and cheer” in their morning programming.
Trump’s attack on King follows a controversial $16 million settlement CBS reached with him over the editing of a 60 Minutes interview. This settlement has paved the way for federal approval of a massive $8 billion merger between CBS and Skydance.
The New York Post quoted an anonymous source stating, “The CBS Mornings audience doesn’t want woke,” pointing to a recent interview featuring Bob the Drag Queen which some viewers found unappealing. The source emphasized that the morning show’s content is misaligned with audience expectations.
King has had a fraught relationship with Trump, often criticizing his statements and actions. During the 2020 election debates, she famously remarked on Trump claiming to be “the least racist person in the room,” questioning who else was present. She has also expressed her anger over Trump’s comments regarding his mugshot, claiming it was insulting to the Black community.
As the situation continues to develop, CBS Mornings faces significant pressure to revamp its programming strategy to regain viewer loyalty. Meanwhile, King’s future remains uncertain as Trump continues to publicly undermine her career.
Stay tuned for updates as this story unfolds. The stakes are high, with implications for both CBS and King in the highly competitive morning news landscape.
