7 August, 2025
angel-investor-urges-startups-to-move-beyond-silicon-valley-playbooks

UPDATE: Immad Akhund, a prominent angel investor backing over 350 startups, including Airtable and Rippling, has issued a crucial warning to founders: copying Silicon Valley playbooks can lead to failure. Speaking on the latest episode of the “In Depth” podcast published October 4, 2023, Akhund stressed the importance of adapting successful strategies to fit unique business contexts.

Akhund, who founded the fintech startup Mercury, shared insights on how blindly following the “founder mode” concept can backfire. “That never works,” he stated emphatically, highlighting the need for entrepreneurs to understand the framework behind successful strategies before attempting to implement them.

Startups are often encouraged to emulate models like Airbnb’s approach or adopt OKRs—Objectives and Key Results. However, Akhund argues that these templates are not one-size-fits-all solutions. “The lessons work in their particular way for that particular situation, and you have to adapt them to your situation,” he emphasized.

Reflecting on his own experience, Akhund recalled how he faced pressure to implement an OKR framework at Mercury once the team reached a certain size. “When we were small, I was like, ‘OK, this is just silly,’” he explained. “We don’t need a structure for objectives, like there are just five people in the room. Let’s just do this.”

He also cautioned against allowing metrics to dictate every decision, stressing the importance of creating exceptional customer experiences that may not be easily measurable. “Doing like, an extra bit that creates like a magical experience for customers, that’s very hard to measure a metric against,” he said.

Akhund’s investment philosophy focuses on identifying companies that he believes will become $10 billion firms in the next decade. He recently announced that Mercury raised $300 million in a Series C funding round led by Sequoia, bringing the company’s valuation to an impressive $3.5 billion in March 2023.

The debate over the effectiveness of Silicon Valley playbooks has gained traction among tech leaders. For instance, Airbnb’s co-founder, Brian Chesky, recently advocated for “founder mode” on The Verge’s “Decoder” podcast, arguing it is essential for adapting to the fast-paced technological landscape. “In the age of AI, you need to be founder-oriented,” he stated, emphasizing that traditional management structures may not be equipped to handle the rapid changes.

Contrastingly, industry voices like Hussein Kanji from Hoxton Ventures warn against adhering too rigidly to any operational mode, asserting that doing so can lead companies astray. “People have lost their ability to engage with seemingly contradictory ideas at the same time,” he noted, highlighting the need for flexibility in leadership.

As startups navigate these complex dynamics, Akhund’s advice serves as a vital reminder: true innovation requires a tailored approach. Entrepreneurs must not only learn from the successes of others but also blend those lessons with their unique business contexts to thrive in today’s competitive environment.

Stay tuned for more updates as the conversation surrounding startup strategies continues to evolve.