The dating app industry is experiencing a significant shift as many users grow disenchanted with endless swiping and the impersonal nature of online connections. As reported on July 21, 2025, by Treena Orchard in The Conversation, recent layoffs at popular dating platform Bumble have intensified discussions around the future of these applications. In response, there is a noticeable resurgence in in-person dating activities, such as speed dating and social gatherings, designed to foster authentic connections.
For many millennials and older generations, in-person dating is a familiar practice. However, members of Gen Z, often referred to as the “digital generation,” are grappling with unique challenges in this area. This generational divide was evident during Canada’s inaugural sex tech conference, where Orchard presented on masculinity, dating apps, and alternatives to online swiping. One participant’s remark, “Check your extrovert privilege,” highlighted a growing concern: younger individuals often lack the interpersonal experience that older generations may take for granted.
The difficulties faced by Gen Z in navigating the dating landscape are concerning. Many young people are disillusioned with dating apps and experience heightened feelings of loneliness. A cultural shift away from traditional relationships, combined with the residual effects of the COVID-19 pandemic, has made in-person dating seem daunting for some. In a recent New York Times article, reporter Catherine Pearson encouraged Gen Z to seek out meaningful connections and to explore different kinds of relationships rather than solely focusing on finding “the one.”
Marketplace for In-Person Connections
Amidst the struggles with digital dating, some platforms are adapting to meet the needs of Gen Z. For example, Hinge has launched a social impact initiative called One More Hour, aimed at facilitating in-person connections. This initiative acknowledges the anxiety many young people feel about face-to-face interactions. For those immersed in a hyper-digitized world, in-person meetings can offer a refreshing break from the often disingenuous nature of online communication, eliminating issues like catfishing.
Interestingly, a recent survey revealed that only 23% of Gen Z adults reported meeting their partners through dating apps or social media. This statistic suggests that a significant portion of this generation is already engaging in in-person dating. Yet, this reality raises questions about why many still find it challenging or stressful.
The shift towards in-person interactions is partly driven by organizations like We Met IRL, founded in 2022 by entrepreneur Maxine Simone Williams. This initiative addresses frustrations with dating apps and the lack of diversity in traditional dating spaces by hosting events that foster both romantic and platonic connections. The rise of such organizations reflects a broader cultural desire among young people to connect authentically.
Challenges of In-Person Dating
Despite the growing interest in in-person dating, challenges remain. Many young individuals find the transition difficult due to the performative nature of online communication and the lasting impact of the pandemic. Orchard’s research with Gen Z students highlighted a yearning for meaningful relationships, yet many fear being cheated on, ghosted, or emotionally hurt. The retreat of men from vulnerability and intimacy compounds these issues, contributing to a broader societal shift in relationship dynamics.
Additionally, recent studies indicate that Gen Z is generally more shy than previous generations, a factor rooted in their upbringing amidst smartphones and social media. This lack of experience in developing interpersonal skills can make in-person dating feel particularly daunting.
Building confidence in social situations is key for those struggling with the pressures of in-person dating. Counselors suggest practical strategies to enhance social skills and reduce anxiety, including:
– Preparing for events in advance.
– Reframing uncertainty as an opportunity for growth.
– Staying grounded in personal identity.
– Practicing social skills to build confidence.
– Maintaining open body language to appear welcoming.
– Recognizing that many others share similar struggles.
– Seeking professional help if anxiety becomes overwhelming.
These strategies can empower young people to navigate the complexities of in-person dating. Engaging in self-reflection and setting personal goals can also enhance resilience and self-awareness, benefiting all aspects of life.
As the dating landscape continues to evolve, it becomes clear that fostering genuine connections is an essential aspect of modern relationships. With the right tools and support, individuals can navigate their dating experiences with confidence, irrespective of generational divides.
