Shani Coleman has taken the helm as the first director of the Clark County Office of Community & Economic Development, marking a significant milestone for the region. With over 116 years of history, the office plays a crucial role in supporting economic growth in Las Vegas, employing approximately 10,000 individuals across various sectors.
Coleman’s journey into economic development began in 2007 when she accepted a specialist role at the City of Las Vegas. During her tenure, she supported initiatives ranging from urban redevelopment to leading lobbying efforts at the 80th session of the Nevada Legislature in 2019. Her extensive experience laid a strong foundation for her current position, where she aims to create a lasting impact on the community.
Building Relationships and Supporting Small Businesses
For those entering the field of economic development, Coleman emphasizes the importance of cultivating strong relationships. “Building strong and positive relationships is paramount,” she advises. “This is especially true in economic development, but also in nearly all industries.” Her approach highlights the collaborative nature of economic growth, where connections can lead to opportunities.
One of the most pressing issues facing economic development today, according to Coleman, is the vital role of small businesses. These enterprises are essential to the local economy, supporting key industries such as technology, manufacturing, and healthcare. “Providing opportunity to these small businesses is key to what we’re after in Clark County,” she notes, underscoring the need for focused support and resources.
A Legacy of Leadership and Fun
Reflecting on her career, Coleman describes her current role as the highlight of her professional journey. Leading Clark County’s inaugural economic development department presents a unique opportunity to shape a new team and pave the way for future employees. “I hope to create a legacy for future employees and people who will come after me,” she expresses.
Despite the challenges, including shifting perceptions about Clark County beyond the Las Vegas Strip, Coleman finds fulfillment in her work. “We are on a mission to help people understand there is much more to Clark County than the Las Vegas Strip,” she states. The campaign, branded as “Bright Beyond the Lights,” aims to showcase the diverse opportunities available in the area.
Coleman’s career philosophy encourages future generations to embrace enjoyment in their work. “I hope people learn that they should have fun while they’re working,” she shares. Her advice to take risks and pursue enjoyable careers resonates with many, highlighting a path towards personal and professional fulfillment.
As Coleman continues to lead Clark County’s economic development initiatives, her commitment to building relationships and supporting small businesses remains at the forefront of her mission, promising a bright future for the community.
