UPDATE: TikTok sensation @vintage_dusties, known as Shana Eichenberg, has taken the vintage nail polish world by storm, amassing over 745,000 followers in just a year. Her captivating videos on TikTok, which include the signature phrase “Let’s revive and swatch,” showcase her passion for collecting and restoring vintage nail polish, drawing in audiences of all ages.
Eichenberg’s collection ranges from nostalgic 2000s Urban Decay to a rare Peggy Sage polish from 1926. Her unique content, reminiscent of ASMR, creates a soothing experience for viewers, making her a beloved figure in the beauty community.
Since launching her TikTok account in September 2023, Eichenberg has seen a rapid rise in popularity. Initially starting her offline collection in 2020, she now enjoys a platform where her insights not only entertain but also educate emerging collectors.
In her latest interview, Eichenberg shared valuable insights into her vintage shopping process, emphasizing the importance of knowledge and discernment. “Know what you’re looking for before you act,” she advises, noting that prices for vintage nail polishes have skyrocketed since her TikTok debut. For example, Hard Candy nail polish from the 1990s that once cost $20 is now fetching up to $400.
Eichenberg also addressed her approach to online privacy, stating, “I’ve cut down the amount I put out there personally.” As her follower count surged, she recognized the need to maintain boundaries between her online persona and personal life.
Her content appeals to a diverse audience, from young nail enthusiasts who were not alive during the brands’ heyday to older collectors who remember these vintage gems. “At first, it’s like a lot of people start out as haters, but they keep coming back,” she explains, highlighting the community she has fostered despite initial skepticism.
As Eichenberg continues to grow in the vintage beauty niche, she remains focused on authenticity and intentionality in her content. “I’m just riding the waves, seeing what happens,” she says, reflecting on her unexpected rise to fame.
This trend is not just a personal journey for Eichenberg but a cultural revival, bridging generations through beauty. Her videos have sparked a renewed interest in vintage nail polish, making them a hot topic among beauty lovers worldwide.
As the vintage beauty community expands, Eichenberg’s story serves as an inspiration for many looking to explore this colorful and nostalgic world. Follow @vintage_dusties for the latest in vintage nail polish collecting and to see her next exciting finds!
