UPDATE: A revolutionary Hulu special titled “HIV Unwrapped” is set to premiere on November 30, merging fashion with the fight against HIV stigma. This unique collaboration between design students from the Parsons School of Design and leading HIV scientists aims to reshape perceptions through the medium of fashion.
Executive Producer Karl Schmid emphasized the importance of this initiative, stating, “We are taking complex science and fashion—two worlds that don’t typically intersect—and creating something phenomenal.” Schmid has already showcased “HIV Unwrapped” in Australia, England, and Rwanda, and is thrilled to bring this impactful conversation to New York City.
The special will provide an intimate behind-the-scenes glimpse at the fashion show, highlighting the innovative process of collaboration between designers and scientists. This effort seeks to convey a powerful message about unity and creativity in the face of stigma. “Just show a conversation between two people we might think are opposites,” Schmid added, stressing the importance of dialogue in inspiring change.
Shreya Jani, Senior Vice President of Public Affairs at Gilead Sciences, remarked, “Fashion is a portal to creating ideas and telling a unique story.” She expressed excitement about the collaboration, underscoring that science can be beautifully expressed through fashion. This project aims not only to promote awareness of HIV but also to remind viewers of the significance of ending the epidemic.
Participants like Bianca Ordoñez shared their personal insights, emphasizing that individuals living with HIV have diverse experiences. “We are more than the worst thing that has happened to us,” Ordoñez stated, advocating for the visibility of individual stories that challenge stereotypes.
The special will air on December 1 across the ABC Owned Television Stations’ Localish Network, coinciding with World AIDS Day, further amplifying its relevance. As the conversation around HIV continues to evolve, “HIV Unwrapped” stands as a beacon of creativity and hope.
Viewers are encouraged to tune in and witness this groundbreaking fusion of fashion and science, aimed at fostering understanding and empathy in the ongoing fight against HIV stigma. The release on Hulu and subsequent airing on ABC are set to inspire and educate audiences worldwide.
With this urgent initiative, the collaboration illustrates the potential of combining different fields to produce a meaningful impact. As anticipation builds, the world watches closely for the developments from this innovative project.
