URGENT UPDATE: The highly controversial offer of $70,000 for Golden Globes tickets has been abruptly removed by Penske Media just hours after it was exposed by Page Six. The tickets were being sold through the luxurious gift guide, “The Vault,” associated with the Robb Report magazine, also owned by Penske.
Earlier today, the concierge service advertised three pairs of Golden Globes tickets at $70,000 per couple, promising an extravagant weekend beginning with an exclusive Golden Eve Party on January 11. Attendees were enticed with premier seating at the Golden Globes ceremony and access to a star-studded after-party featuring the biggest names in Hollywood. However, shortly after this report surfaced, the ticket page mysteriously vanished, displaying a “Not found” message.
The swift removal of the offer follows criticism from industry insiders, with one calling the price “shameless.” The gift guide also featured other high-end items, including a $4.5 million powerboat and a $110,000 Cartier watch, raising eyebrows about the nature of luxury marketing surrounding the awards.
A spokesperson for the Golden Globes confirmed that tickets are not sold to the general public, emphasizing the exclusivity of the event. The previous offer from “The Vault” included enticing perks such as bespoke styling from Thom Sweeney and an exclusive Ultimate Gift Bag traditionally reserved for award presenters and winners.
Additional offerings in the gift guide included a $200,000 bottle of Chardonnay, a winery tour, and an adventure with pro surfer Laird Hamilton and climber Alex Honnold. The extravagant nature of these offerings prompted widespread backlash as many viewed it as exploitative.
The Golden Globes, having transitioned to a for-profit entity under Penske Media’s ownership, has faced scrutiny over its recent decisions. The current president of Robb Report, who oversees luxury sales for Penske Media, further intensifies the questions surrounding the legitimacy of these offers.
In light of the backlash, it remains unclear if the ticket sales will be reintroduced or if they will continue to stay under wraps. The implications of this publicity stunt could spark further discussions on the commercialization of awards shows and the ethics of luxury branding.
As this story develops, the focus will shift to how Penske Media responds and whether this controversy affects the upcoming Golden Globes ceremony. Stay tuned for updates on this unfolding situation as it may redefine luxury experiences tied to major entertainment events.