BOSTON – Dunkin’ has kicked off summer 2025 with a refreshing new addition to its menu, the Pink Spritz Refresher, marking a collaboration with reality star Paige DeSorbo.
Breaking: Dunkin’ Launches Pink Spritz Refresher
The announcement comes as Dunkin’ unveils its latest summer offering, the Pink Spritz Refresher, a vibrant drink blending guava, orange, and passion fruit flavors with sparkling water. This limited-time drink is set to be a summer staple for fans of the brand.
Partnering with Paige DeSorbo, a well-known reality star and fashion personality, Dunkin’ aims to capture the attention of trendsetters and fans alike. DeSorbo, known for her engaging personality and style, expressed her excitement, noting the drink’s energizing qualities.
“One Pink Spritz, and now we’re booked and busy,” said Paige DeSorbo, adding a touch of her signature humor to the launch.
Immediate Impact
The launch of the Pink Spritz Refresher is part of Dunkin’s strategy to stay ahead of beverage trends. Known for its innovative offerings like the Dunkalatte and Lava Cake Coffee, Dunkin’ continues to satisfy customer cravings with new and exciting flavors.
As summer approaches, Dunkin’ has already dubbed this season the “Summer of Refreshers,” highlighting the popularity of its fruity drink lineup, including the Strawberry Dragonfruit and Mango Pineapple Refreshers.
Key Details Emerge
Dunkin’ is also expanding customization options for its Refreshers. Customers can now choose from a variety of bases, including green tea, lemonade, sparkling water, water, black tea, or oat milk, the latter available at no extra charge.
Dunkin’ Debuts New Orange N’ Vanilla Donut
In addition to the new Refresher, Dunkin’ has introduced the Orange N’ Vanilla Specialty Donut. Inspired by the classic creamsicle, this donut features a glazed orange cake with vanilla-flavored icing drizzle, evoking nostalgic summer treats.
The Pink Spritz Refresher and Orange N’ Vanilla Donut are available for a limited time, offering a taste of summer’s trendiest flavors.
Industry Response
According to industry experts, Dunkin’s ability to innovate and collaborate with popular figures like Paige DeSorbo plays a significant role in maintaining its competitive edge in the fast-paced beverage market.
This development builds on Dunkin’s history of teaming up with cultural icons, from Matt Damon and Ben Affleck to Sabrina Carpenter, further solidifying its position as a brand that resonates with a diverse audience.
By the Numbers
- 3 new flavors: guava, orange, passion fruit
- 6 base options for customization
- 1 new celebrity collaboration with Paige DeSorbo
What Comes Next
As Dunkin’ continues to roll out its summer menu, customers can expect more seasonal surprises. With National Donut Day on June 6, the brand is likely to announce additional offerings to celebrate the occasion.
For now, Dunkin’ enthusiasts can enjoy the early days of summer with a Pink Spritz Refresher in hand, embracing the brand’s latest trendsetting creations.
